Professional team ownership models in North America

von O'Reilly, Norm (Autor) ...
Erschienen in Routledge handbook of sport governance, London: Routledge (Verlag), 2020, 21 S., Lit.

Sports business unplugged : leadership challenges from the world of sports

von Burton, Rick (Autor), ... O’Reilly, Norm (Autor) Syracuse (N.Y.): Syracuse University Press (Verlag), 2016, 160 S., Lit.

Leveraging sponsorship : the activation ratio

von O’Reilly, Norm (Autor), ... Lafrance Horning, Denyse (Autor)
Erschienen in Sport management review, 16 (2013), 4, S. 424-437, Lit.

The contemporary use of social media in professional sport

von O’Reilly, Norm (Autor), ... Abeza, Gashaw Z. (Autor)
Erschienen in Communication and Sport, Berlin: De Gruyter Mouton (Verlag), 2021, S. 615-632, Lit.

Profiling major sport event visitors : the 2002 Commonwealth Games

von Preuß, Holger (Autor), ... Séguin, Benoit (Autor), O'Reilly, Norm (Autor)
Erschienen in Journal of sport & tourism, 12 (2007), 1, S. 5-23, Lit.

Stakeholder perceptions of short-term marketing tactics during the Olympics

von Burton, Rick (Autor), ... O'Reilly, Norm (Autor), Séguin, Benoit (Autor)
Erschienen in International handbook on the economics of mega sporting events, Cheltenham: Edward Elgar Publishing (Verlag), 2012, S. 140-161, Lit.

Accelerating direct virtual public relations for sport organizations through information subsidies during COVID-19

von Dottori, Mark (Autor), ... Sévigny, Alex (Autor), O'Reilly, Norm (Autor)
Erschienen in Research handbook on sport and COVID-19, Cheltenham: Edward Elgar Publishing (Verlag), 2022, S. 138-152, Lit.

An empirical exploration of sponsorship sales in North American professional sport : is it time to rethink our approach?

von O'Reilly, Norm (Autor), ... Stroebel, Tim (Autor), Pfahl, Michael (Autor), Kahler, Jim (Autor)
Erschienen in Sport, business and management, 8 (2018), 1, S. 15-34, Lit.

The impact of scandal on sport consumption : do different scandal types have different levels of influence on different consumer segments?

von Abeza, Gashaw (Autor), ... O’Reilly, Norm (Autor), Prior, Daniel (Autor), Huybers, Twan (Autor), Mazanov, Jason (Autor)
Erschienen in European sport management quarterly, 20 (2020), 2, S. 130-150, Lit.

A social capital view of an Olympic and Paralympic Games bid exploration process

von Finch, David J. (Autor), ... Legg, David (Autor), O’Reilly, Norm (Autor), Wright, Stefan (Autor), Norton, Brody (Autor)
Erschienen in European sport management quarterly, 21 (2021), 2, S. 302-321, Lit.

Urban sportscapes : an environmental deterministic perspective on the management of youth sport participation

von O’Reilly, Norm (Autor), ... Berger, Ida E. (Autor), Hernandez, Tony (Autor), Parent, Milena M. (Autor), Séguin, Benoit (Autor)
Erschienen in Sport management review, 18 (2015), 2, S. 291-307, Lit.

Co-branding through an international double degree program : a single case study in sport management education

von Ströbel, Tim (Autor), ... Ridpath, Bradley David (Autor), Woratschek, Herbert (Autor), O'Reilly, Norm (Autor), Buser, Markus (Autor), Pfahl, Michael (Autor)
Erschienen in Sport management education journal, 14 (2020), 2, S. 119-128, Lit.

The role of mega-sports event interest in sponsorship and ambush marketing attitudes

von MacIntosh, Eric (Autor), ... Nadeau, John (Autor), Séguin, Benoit (Autor), O'Reilly, Norm (Autor), Bradish, Cheri L. (Autor), Legg, David (Autor)
Erschienen in Sport marketing quarterly, 21 (2012), 1, S. 43-52, Lit.