Sport handelt fair : mehr globale Gerechtigkeit im Sport

von Jopp, Michael (Beteiligte Person) ...

Monitoring SSK – Sportsatellitenkonto IV: Aktualisierung des Sportsatellitenkontos für den Zeitraum Juli 2019 bis Dezember 2024

von Repenning, Sven (Leiter) ...
2HMforum
Projektlaufzeit: 07/2019-12/2024

Monitoring SSK – Sportsatellitenkonto III

von Ahlert, Gerd (Leiter), ... Heiden, Iris an der (Leiter)
Gesellschaft für Wirtschaftliche Strukturforschung
Projektlaufzeit: 01/2017-12/2018

Toward a better understanding of core and peripheral market demand for women’s spectator sports : an importance-performance map analysis approach based on gender

von Qian, Tyreal Yizhou (Autor), ... Matz, Robbie (Autor), Luo, Lei (Autor), Zvosec, Claire C. (Autor)
Erschienen in Sport management review, 26 (2023), 1, S. 114-134, Lit.

The effects of self-brand connection and self-construal on consumers’ psychological and behavioral responses to athlete scandals

von Arai, Akiko (Autor), ... Ko, Yong Jae (Autor), Asada, Akira (Autor), Connaughton, Daniel (Autor)
Erschienen in Sport marketing quarterly, 32 (2023), 1, S. 62-75, Lit.

Using experiments in sport consumer behavior research : a review and directions for future research

von Ko, Yong Jae (Autor), ... Kwak, Dae Hee (Autor), Jang, Eric Wonseok (Autor), Lee, Joon Sung (Autor), Asada, Akira (Autor), Chang, Yonghwan (Autor), Kim, Daehwan (Autor), Pradhan, Sean (Autor), Yilmaz, Semih (Autor)
Erschienen in Sport marketing quarterly, 32 (2023), 1, S. 33-46, Lit.

Strategic management in eSports : a systematic review of the literature

von Flegr, Sebastian (Autor), ... Schmidt, Sascha L. (Autor)
Erschienen in Sport management review, 25 (2022), 4, S. 631-655, Lit.

An explanatory model of the influence of consumer exposure to sport sponsoring event

von Zapata Agüera, Soledad (Autor), ... Martínez Caro, Laura (Autor)
Erschienen in Sport in society, 25 (2022), 10, S. 2060-2078, Lit.

Media, sport and stakeholding

von Kennedy, Heather (Autor), ... Pegoraro, Ann (Autor)
Erschienen in Stakeholder analysis and sport organisations, Abingdon, New York (N.Y.): Routledge (Verlag), Taylor & Francis (Verlag), 2021, 16 S., Lit.

Effect of consumer experience quality on participant engagement in Japanese running events

von Yamaguchi, Shiro (Autor), ... Yoshida, Masayuki (Autor)
Erschienen in Sport marketing quarterly, 31 (2022), 4, S. 278-291, Lit.

Letting the dogs out : the impact of team service dogs on brand image, perceived altruism, and behavioral intention

von Mastromartino, Brandon (Autor), ... Wear, Henry (Autor), Naraine, Michael L. (Autor), Reifurth, Katherine Rose Nakamoto (Autor)
Erschienen in Sport marketing quarterly, 31 (2022), 4, S. 265-277, Lit.

New day, new game : examining consumer needs in daily fantasy sports

von Sears, Jackson (Autor), ... Kang, Philip (Autor), Ko, Yong Jae (Autor), Lee, Joon Sung (Autor)
Erschienen in Sport marketing quarterly, 31 (2022), 4, S. 255-264, Lit.

The consumption and saving behaviour of professional football players : looking into a socio-economic problem

von Barth, Michael (Autor), ... Schröder, Frank (Autor), Emrich, Eike (Autor), Schlesinger, Torsten (Autor)
Erschienen in European journal for sport and society, 19 (2022), 4, S. 305-322, Lit.

Planning and implementation of event leveraging strategy : China’s legacy pledge to motivate 300 million people to be involved in winter sport

von Chen, Shushu (Autor), ... Xing, Xiaoyan (Autor), Chalip, Laurence (Autor)
Erschienen in Sport management review, 25 (2022), 5, S. 771-790, Lit.

A systematic literature review : assessing the impact of sports events between 2010 and 2022

von Zourgani, Adnane (Autor), ... Ait-Bihi, Abdelhamid (Autor)
Erschienen in International journal of sport policy and politics, 15 (2023), 2, S. 347-365, Lit.

Wert-Kokreation im Sportmanagement : die besondere Bedeutung sozialer Interaktionen im Sport

von Woratschek, Herbert (Autor) ...
Erschienen in Spektrum / Universität Bayreuth, 17 (2021), 2, S. 16-19, Lit.

Popular culture, sport, and management

von Smith, Aaron C.T. (Autor), ... Skinner, James (Autor), Read, Daniel (Autor)
Erschienen in A research agenda for sport management, Cheltenham: Edward Elgar Publishing (Verlag), 2022, S. 39-56, Lit.

Do endorsements by sports celebrities positively influence consumers' purchase intentions? : endorser-product congruence and the amplifying influence of consumers involvement in th...

von Felbert, Aaron von (Autor), ... Breuer, Christoph (Autor)
Erschienen in International journal of sport management and marketing, 21 (2021), 3/4, S. 190-208, Lit.

Consuming team sports : individual versus collective flow experiences and well-being

von Hallmann, Kirstin (Autor), ... Reuß, Konrad (Autor), Sander, Kathrin (Autor), Bogner, Laura (Autor)
Erschienen in International journal of sport management and marketing, 21 (2021), 5/6, S. 295-312, Lit.

Athlete brand identity, image and congruence : a systematic literature review

von Linsner, Annika (Autor), ... Hallmann, Kirstin (Autor), Sotiriadou, Popi (Autor), Hill, Brad (Autor)
Erschienen in International journal of sport management and marketing, 21 (2021), 1/2, S. 103-133, Lit.