Investigating customer satisfaction in a health club context by an application of the Tetraclasse model

von Bodet, Guillaume (Autor) ...
Erschienen in European sport management quarterly, 6 (2006), 2, S. 149-165, Lit.

Consumer loyalty in sport participation services

von Bodet, Guillaume (Autor) ...
Erschienen in Routledge handbook of sport management, London: Routledge (Verlag), 2012, S. 227-237, Lit.

Contemporary issues in sport marketing

von Bodet, Guillaume (Autor) ...
Erschienen in Routledge handbook of sport management, London: Routledge (Verlag), 2012, S. 223-226, Lit.

Fitness in France : a mature sector looking for growing markets and segments

von Routier, Guillaume (Autor), ... Vignal, Benedicte (Autor), Bodet, Guillaume (Autor)
Erschienen in The rise and size of the fitness industry in Europe : fit for the future?, Cham: Springer International Publishing (Verlag), 2020, S. 199-219, Lit.

EASM 2021 Festival of Sport Management Research and Practice : 29th European Sport Management Conference, 27. May - 19. November 2021 ; book of abstracts

von Bodet, Guillaume (Hrsg.), ... Mueller, Jacqueline (Hrsg.) o.A.: 2021, 261 S. ; 1 CD-ROM, Lit.

Islamic sport marketing or sport marketing in muslim countries and communities

von Bodet, Guillaume (Autor), ... Amara, Mahfoud (Autor)
Erschienen in Sport in Islam and in muslim communities, London, New York (N.Y.): Routledge (Verlag), Taylor & Francis (Verlag), 2016, S. 176-190, Lit.

Activation of Olympic and Paralympic sponsorship

von Fuchs, Stéphan (Autor), ... Bodet, Guillaume (Autor)
Erschienen in Routledge handbook of the Olympic and Paralympic Games, Berlin, New York (N.Y.), London: Routledge (Verlag), 2021, S. [10], Lit.

Team sports brand management

von Bodet, Guillaume (Autor), ... Séguin, Benoit (Autor)
Erschienen in Managing sports teams : economics, strategy and practice, Cham: Springer International Publishing (Verlag), 2021, S. 141-159, Lit.

28th European Sport Management Virtual Conference, 17. September - 25. September 2020 at Weimar; book of abstracts

von Bodet, Guillaume (Hrsg.), ... Mueller, Jacqueline (Hrsg.) Weimar: 2020, 451 S., Lit.

Experiential marketing in sport spectatorship services : a customer perspective

von Chanavat, Nicolas (Autor), ... Bodet, Guillaume (Autor)
Erschienen in European sport management quarterly, 14 (2014), 4, S. 323-344, Lit.

International place branding through sporting events : a British perspective of the 2008 Beijing Olympics

von Bodet, Guillaume (Autor), ... Lacassagne, Marie-Françoise (Autor)
Erschienen in European sport management quarterly, 12 (2012), 4 (Managing the Olympic experience : challenges ad responses), S. 357-374, Lit.

Exploring the domestic relationship between mega-events and destination image : the image impact of hosting the 2012 Olympic Games for the city of London

von Kenyon, James Andrew (Autor), ... Bodet, Guillaume (Autor)
Erschienen in Sport management review, 21 (2018), 3, S. 232-249, Lit.

Sport spectators' segmentation

von Bodet, Guillaume (Autor), ... Bernache-Assollant, Iouri (Autor)
Erschienen in Routledge handbook of sport management, London: Routledge (Verlag), 2012, S. 254-266, Lit.

Olympic sport and physical activity promotion : the rise and fall of the London 2012 pre-event mass participation ‘legacy’

von Bretherton, Paul (Autor), ... Piggin, Joe (Autor), Bodet, Guillaume (Autor)
Erschienen in International journal of sport policy and politics, 8 (2016), 4 (Sport, Physical Activity and Public Health), S. 609-624, Lit.

The internationalization of team sport brands : an analysis of the perspective of domestic fans and satellite fans

von Behrens, Anton (Autor), ... Uhrich, Sebastian (Gutachter), Bodet, Guillaume (Gutachter) Köln: 2021, IV, 18 S., XI, Lit.

The future of sport management

von Robinson, Leigh (Autor), ... Chelladurai, Packianathan (Autor), Bodet, Guillaume (Autor), Downward, Paul (Autor)
Erschienen in Routledge handbook of sport management, London: Routledge (Verlag), 2012, S. 457-461, Lit.

Routledge handbook of sport management

von Robinson, Leigh (Hrsg.), ... Chelladurai, Packianathan (Hrsg.), Bodet, Guillaume (Hrsg.), Downward, Paul (Hrsg.) New York (N.Y.): Routledge (Verlag), 2012, 470 S., Lit.

Segmenting sport spectators : construction and preliminary validation of the Sporting Event Experience Search (SEES) scale

von Bouchet, Patrick (Autor), ... Bodet, Guillaume (Autor), Bernache-Assollant, Iouri (Autor), Kada, Faycel (Autor)
Erschienen in Sport management review, 14 (2011), 1, S. 42-53, Lit.

Connecting sport practice & science : the 27th European Sport Management Conference, 3rd-6th September 2019, Seville, Spain ; book of abstracts

von Breitbarth, Tim (Hrsg.), ... Bodet, Guillaume (Hrsg.), Fernández-Luna, Álvaro (Hrsg.), Naranjo, Pablo Burillo (Hrsg.), Bielons, Gerardo (Hrsg.) Sevilla: 2019, 785 S.