Extending sport-based entrepreneurship theory through phenomenological inquiry

von Hemme, Florian (Autor), ... Morais, Dominic G. (Autor), Bowers, Matthew T. (Autor), Todd, Janice S. (Autor)
Erschienen in Sport management review, 20 (2017), 1 (Contemporary Qualitative Research Methods in Sport Management), S. 92-104, Lit.

RunTex : a community landmark run out of business

von Sparvero, Emily S. (Autor), ... Warner, Stacy (Autor), Tingle, Jacob K. (Autor)
Erschienen in Sport management review, 19 (2016), 3, S. 343-351, Lit.

The practice of brand extension through licensing : the Spalding challenge

von Cobbs, Joe (Autor), ... McKelvey, Stephen (Autor)
Erschienen in Sport management review, 12 (2009), 3, S. 185-192, Lit.

The Kia Amateur Australian Open : lessons for sponsor activation and event management

von Fairley, Sheranne (Autor), ... Tyler, B. David (Autor)
Erschienen in Sport management review, 14 (2011), 1, S. 25-32, Lit.

Sustainable community development through sport and events : a conceptual framework for Sport-for-Development projects

von Schulenkorf, Nico (Autor) ...
Erschienen in Sport management review, 15 (2012), 1, S. 1-12, Lit.

Branding athletes : exploration and conceptualization of athlete brand image

von Arai, Akiko (Autor), ... Ko, Yong Jae (Autor), Ross, Stephen (Autor)
Erschienen in Sport management review, 17 (2014), 2, S. 97-106, Lit.

Developing a sport museum : the case of Tennis Australia and the Tennis Heritage Collection

von Kellett, Pamm (Autor), ... Hede, Anne-Marie (Autor)
Erschienen in Sport management review, 11 (2008), 1, S. 93-120, Lit.

The practice of brand extension through licensing : the Spalding challenge - teaching note and overview for use in class

von Cobbs, Joe (Autor), ... McKelvey, Stephen (Autor)
Erschienen in Sport management review, 12 (2009), 3, S. 193-198, Lit.

Stakeholder influence strategies in bidding for a professional sport franchise license

von Heffernan, Jackie (Autor), ... O’Brien, Danny (Autor)
Erschienen in Sport management review, 13 (2010), 3, S. 255-268, Lit.

Leveraging sponsorship : the activation ratio

von O’Reilly, Norm (Autor), ... Lafrance Horning, Denyse (Autor)
Erschienen in Sport management review, 16 (2013), 4, S. 424-437, Lit.

‘Game, Set, Match’ : an exploration of congruence in Australian disability sport sponsorship

von Macdougall, Hannah K. (Autor), ... Nguyen, Sheila N. (Autor), Karg, Adam J. (Autor)
Erschienen in Sport management review, 17 (2014), 1 (Managing Disability Sport), S. 78-89, Lit.

Sponsors’ CSR strategies in sport : a sensemaking approach of corporations established in France

von Djaballah, Mathieu (Autor), ... Hautbois, Christopher (Autor), Desbordes, Michel (Autor)
Erschienen in Sport management review, 20 (2017), 2, S. 211-225, Lit.

A sport commitment model perspective on adult tennis players’ participation frequency and purchase intention

von Casper, Jonathan M. (Autor), ... Gray, Dianna P. (Autor), Babkes Stellino, Megan (Autor)
Erschienen in Sport management review, 10 (2007), 3, S. 253-278, Lit.

Professional teams as leverageable assets : strategic creation of community value

von Sparvero, Emily (Autor), ... Chalip, Laurence (Autor)
Erschienen in Sport management review, 10 (2007), 1, S. 1-30, Lit.

An examination into the factors that influence consumers’ perceptions of value

von Drayer, Joris (Autor), ... Shapiro, Stephen L. (Autor)
Erschienen in Sport management review, 14 (2011), 4, S. 389-398, Lit.

If you build it, will they come? : a case study of digital spaces and brand in the National Basketball Association

von Pfahl, Michael E. (Autor), ... Kreutzer, Andrew (Autor), Maleski, Mike (Autor), Lillibridge, Jeff (Autor), Ryznar, Jeff (Autor)
Erschienen in Sport management review, 15 (2012), 4, S. 518-537, Lit.

Strategic alliances in sport tourism : national sport organisations and sport tour operators

von Kennelly, Millicent (Autor), ... Toohey, Kristine (Autor)
Erschienen in Sport management review, 17 (2014), 4, S. 407-418, Lit.

Exploring sport brand development strategies to strengthen consumer involvement with the product : the case of the Australian A-League

von Kunkel, Thilo (Autor), ... Doyle, Jason P. (Autor), Funk, Daniel C. (Autor)
Erschienen in Sport management review, 17 (2014), 4, S. 470-483, Lit.

Measuring effects of naming-rights sponsorships on college football fans’ purchasing intentions

von Eddy, Terry (Autor) ...
Erschienen in Sport management review, 17 (2014), 3, S. 362-375, Lit.

Action sports athletes as entrepreneurs : female professional wakeboarders, sponsorship, and branding

von Parris, Denise L. (Autor), ... Troilo, Michael L. (Autor), Bouchet, Adrien (Autor), Welty Peachey, Jon (Autor)
Erschienen in Sport management review, 17 (2014), 4, S. 530-545, Lit.