TY  - BOOK
AU  - Pedersen, Paul M.
A2  - Pedersen, Paul M.
DB  - BISp
DP  - BISp
KW  - Geschlechterforschung
KW  - Internet
KW  - Kommunikation
KW  - Kommunikationswissenschaft
KW  - Konsum
KW  - Marketing
KW  - Massenmedium
KW  - Mediensport
KW  - Sportberichterstattung
KW  - Sportjournalismus
KW  - Sportmanagement
KW  - Sportpsychologie
KW  - Sportsoziologie
KW  - Sportökonomie
KW  - Öffentlichkeitsarbeit
LA  - eng
PB  - Routledge
CY  - London
TI  - Routledge handbook of sport communication
TT  - Das Routledge Handbuch der Sportkommunikation
PY  - 2013
N2  - The Routledge Handbook of Sport Communication is the only book to offer a fully comprehensive and in-depth survey of the contemporary discipline of sport communication. It explores communication within, through, and for sport in all its theoretical, conceptual, cultural, behavioral, practical and managerial aspects, tracing the contours of this expansive, transdisciplinary and international discipline and demonstrating that there are few aspects of contemporary sport that don’t rely on effective communications. Including contributions from leading sport media and communications scholars and professionals from around the world, the book examines emerging (new and social) media, traditional (print, broadcast and screen) media, sociological themes in communication in sport, and management issues, at every level, from the interpersonal to communication within and between sport organisations and global institutions. Taking stock of current research, new ideas and key issues, this book is an essential reference for any advanced student, researcher or practitioner with an interest in sport communication, sport business, sport management, sport marketing, communication theory, journalism, or media studies.     Verl.-Info
SN  - 0203123484
T3  - Routledge handbooks
M3  - Elektronische Ressource (online)
M3  - Gedruckte Ressource
ID  - PU201508006533
ER  -