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The impact of color and animation on the sports viewers‘ attention for televised sponsorship signage
von Rumpf, Christopher (Autor),
Erschienen in Journal of sport management, 29 (2016), 2, S. 170-183, Lit.
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“...Rumpf, Christopher...”Erschienen in Journal of sport management, 29 (2016), 2, S. 170-183, Lit.
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